Picard launches new online shop – schuhkurier
As part of the new brand world, the online shop not only presents itself visually in a modern and clear way, but also offers a number of new functions that are intended to take the shopping experience to a new level, says Picard.
The optimized loading speed and the improved, intuitive customer journey are intended to ensure a more attractive shopping experience. The revised storytelling, for example about the repair service, as well as new functions and an optimized structure on the product detail pages offer customers additional added value. In addition, the homepage has been redesigned with individual sections that are intended to emphasize the unique character of the brand even more.
“Our new online shop embodies Picard’s values and tradition while setting new standards in user-friendliness and customer experience,” emphasizes Serenad Sirin, Head of E-Commerce at Picard. “This relaunch is more than just a technical innovation – it is a strategic development that enables us to respond more flexibly and quickly to the needs of our customers. We are proud to have created a platform that is aesthetically pleasing, technologically responsive and perfectly aligned with Picard’s digital future.”