Mustang grants the license to develop, produce and sell shoes to Supremo Shoes & Boots GmbH. Mustang previously worked with the 2Go Shoe Company and Denkena and thanks them for “over 20 years of successful collaboration”. From July 1st, the license will be transferred to Supremo. “We are pleased to have found an energetic and reliable partner in Wawi Weichhart and his team with whom we can give the Mustang success story further tailwind,” says Andreas Baur, CEO of Mustang. Wawi Weichhart, Managing Director of Supremo, emphasizes: “With our new shoe license, we want to continue Mustang’s success story in the shoe world and further develop our range. We will infuse quality and innovation into every model while maintaining authentic Mustang style. The acquisition of this new license opens up exciting opportunities to address new customer groups and open up additional markets.” The central goal of the partnership is the further development of fashion and the expansion of the shoe retail sector in Germany and Europe.
Supremo takes over Mustang shoe license – schuhkurier
