Deuter donates to patron – schuhkurier
Companies such as Deuter rely on Green Week as a sustainable alternative to Black Week. Instead of promoting consumption through discounts, the outdoor outfitter is donating 10 percent of its online sales in the DACH and Benelux regions during this week for clean nature. This year, 5,000 euros were raised which will go to the non-profit organization Patron.
Patron wants to contribute to a plastic-free nature with regular cleanup events. Patron was founded in 2021 and has since then regularly organized cleanup events to create a change in awareness and work together with other people for a nature free of plastic waste.
The commitment during Green Week is a contribution to Deuter’s sustainability strategy. In the current Promise Report 2023/2024, Deuter presents its commitment, challenges and progress.