Hooijer acquires Hunter license for Benelux
Hooijer Footwear Group has acquired the exclusive distribution rights for the Hunter brand in the footwear, clothing and accessories categories in the Benelux. Adding the brand to its own portfolio fits perfectly into the strategy and strengthens the position in the sales channels for premium fashion, lifestyle and outdoor, especially by expanding the Hunter clothing line in addition to shoes and accessories. Hooijer will take over sales from autumn/winter 2025. To celebrate, the licensee invites customers to an exclusive presentation in the fully renovated Hunter showroom in Brussels. With this acquisition, Hooijer is taking an important step in expanding its fashion portfolio, the company said, and reaffirms the company’s commitment to quality and innovation.
“Hunter’s decision to join Hooijer is a logical step,” says Bart Hooijer, co-owner of the group. “Our expertise and our good relationships with customers in the Benelux make us ideal. Partner to continue Hunter’s rich tradition and quality.”
“We are delighted to make Hooijer Footwear Group our exclusive distribution partner for the iconic Hunter brand in the Benelux,” says Ian Cameron, Managing Director of Hunter. “As a modern British heritage brand, Hunter is at the forefront of premium fashion, lifestyle and outdoor. With the relationships and experience of the Hooijer Footwear Group, we have found the ideal distribution partner to further expand the brand in the footwear, clothing and accessories categories in the Benelux region.”