Low sales and a December that severely depressed the mood – the starting position for trading is not optimal. This was evident in many conversations on Lake Garda. The question is: How do you deal with the situation and the many uncertainties that arise from it? Opinions on this vary. While some companies want to play it safe and prefer to avoid risks – including fashion ones – others see the fashion impulse for the consumer as indispensable.
The collections feature new colors and styles, even though Riva is not the place for fashionable extravagances. Interesting further developments can be seen. And new colors.
Bordeaux is clearly at the forefront, but also stronger red tones, followed by deep, rich mocha brown, which looks beautiful on various leather qualities. In addition, Cognac is well discussed. Olive emerges as the third important color. And black is indispensable, the proportion of which is estimated to be at least 60% in the coming A/W season.
When it comes to shoe themes for women, sneakers continue to be very popular (retro remains, but there are signs of a trend reversal in 2026). This is followed by booties in a more elegant, but above all in a robust design with strong profile bottoms. Long-shaft boots are expected to make a comeback, both in a classic form with a stretch shaft and in a more rustic version or as riding boots.
In the men’s segment, much remains the same: sneakers, either as a retro version with a shell bottom or as a model with a performance character, continue to set the tone. An important feature, especially in the men’s segment, is heel reinforcements that make it easy to slip on. This is likely to be a trend that will not go away again. If you don’t want to rely on sneakers, you can choose from a variety of hybrid models: brown shoe shafts are combined with sports soles. These shoes look very modern, especially in beautiful brown tones and harmonious color combinations. And finally, the boots are in the men’s range, especially in more rustic versions with profile bottoms. Details such as a mix of colors and materials, eye-catching quilted seams and knitted collars as well as fur trims complete the sporty image.