New boots, new sneakers
In general: With a view to H/W 2025/26, the segment increases significantly. Even if the voices are increasing, which are caution, all signs seem to be on boots. Olivier Choukair (Melvin & Hamilton) also sees that: “The entire boat area is running out excellently for us,” reported the managing director of the Heidelberg company, “be it long -range boots, Chelsea boots, classic or sporty variants.” “A cool mixture” is asked from high fashion and basics. Although it is especially the women who use new shoes: “The men’s shoe business is declining. When the financial leeway becomes smaller, the men first do without, ”said Choukair. Interesting are special styles such as striking seams and clamping on booty or creative shaft designs on the boots. In the event that in addition to the robust boots, it was also possible to see sporty models again, there were some exciting brands and designs on the Supreme. The spectrum at the fair ranged from classic retro variants in moderate colors to striking types with color and material mix. The soles become more voluminous and the shaft designs become more noticeable. Here it is becoming apparent that there is a life after the retro sneaker. And that’s colorful and creative.
