Mercado Libre has multiplied by 7 its investment in Bitcoin

  • The electronic commerce company accumulates 412 Bitcoin (BTC).

  • Thanks to Bitcoin, Mercado Libre has profits not made by USD 43 million.

Mercado Libre, the electronic commerce company founded in Argentina by Marcos Galperín, has seen its investment in Bitcoin (BTC) significantly grow.

From your initial purchase, reported In 2021, The company has multiplied by seven the value of its assets in the digital currency created by Satoshi Nakamoto.

At that time, Mercado Libre acquired 7.8 million dollars in Bitcoin as part of its treasury strategy.

Over time, the value of the digital asset You have experienced a considerable increase, and currently trades at $ 104,000.

As a result, the company has a total of 412 BTC, according to Bitcoin Treasuries data, With an estimated value of 43 million dollars and a gain of 619%.

BTC Free BTC holdings
Bitcoin Mercado Free Bitcoin. Source: Bitcoin Treasuries.

Free market is not a heavyweight in Bitcoin

Despite the profits obtained, the amount of Bitcoin held by the company It is relatively small compared to other companies that have invested for the cryptoactive.

For example, Microstrategy, a company focused on computer services, has 471,000 BTC and is the public company with the largest amount of Bitcoin in custody, as reported by cryptootics.

While your participation in the digital asset sector has a symbolic weight, Mercado Libre does not become considered a “whale” of Bitcoin (entities or people who have at least 1,000 BTC), since even some individual investors exceed their level of accumulation of BTC.

Marcos Galperín and his posture about Bitcoin

Marcos Galperín, founder and CEO of Mercado Libre, has several times his support for Bitcoin and his potential within the global financial system. According to the businessman, One of BTC’s main strengths lies in its decentralizationnot being controlled by any central entity, such as governments or banks.

Marcos-Galperin-Mercado-Libre
Marcos Galperin, the founder and CEO of Mercado Libre, believes that Bitcoin is the substitute for gold. Fountain: @jorhurt / X.com

In repeated opportunities, Galperín has indicated that Bitcoin and cryptocurrencies in general represent the future of finance. He argues that Its mass adoption would allow greater autonomy to users and alternatives against traditional economic models, in which governments resort to debt issuance to cover tax deficits.

Bitcoin and the finance of the future

The case of Mercado Libre reflects how large companies have begun to integrate Bitcoin into their financial strategy. Although its investment in BTC is still modest in terms of volume, The growth in the value of the currency has proven to be a profitable decision for the company.

Bitcoin’s future within the corporate world remains a topic of debate. While some companies opt for more aggressive investments such as Microstrategy, others, such as Mercado Libre, have adopted a more cautious approach. However, the support of figures such as Marcos Galperín suggests that the currency will continue to play a relevant role in the evolution of the global financial system.



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