Hirmer Opens New Shoe Lounge - Shoe Courier

The Munich Men’s fashion house Hirmer celebrated the opening of its new shoe lounge. From now on, the shop on over 350 square meters offers an extensive selection of business shoes, sneakers, loafers, chelsea boots and sporty outdoor shoes. Customers expect a carefully curated collection of leading brands, says Hirmer, as well as a service, “who meets the highest demands”. In addition to the classic brands, Hirmer also counts handpicked labels to his range that “focus on individuality and future trends.”

In order to celebrate the redesign of the shoe area properly, the company invited to an exclusive soft opening in mid-February before the opening. In a relaxed atmosphere, visitors were the first to see the extended range at DJ music and finger food.

“Our new shoe department combines elegance, quality and current trends at the highest level,” says Andreas Reinisch, department management shopping. “In addition to established brands, it was particularly important to us to present individual labels that set fresh impulses and open up new style worlds.”