The name of the new brand, CNR, stands for Comfort Natural Research. Daniel Cholewik, Area Manager Dach at Falc, explained the idea behind it in Milan: “We work with different materials such as wool and leather and also take up fashion influences. The focus is on comfort. ” The shoes for women and men have a wide toe box, a insole with a massage effect and a flexible soil design. Visually, they take up current fashion and shoe trends. “We believe that the market will take up this topic well,” Cholewik is convinced. In terms of price, the lace -up shoes and booties are between 120 and 160 euros from VK; Delivery will take place from July.
In Milan, Falc initially showed a small selection and talked about it with interested dealers and buyers. According to Cholewik, the first feedback was very positive.