On a word, Marc Meyer and Bernd Schneider!

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Episode #030
On a word, Marc Meyer and Bernd Schneider!

Marc Meyer and Bernd Schneider form category management at the Sabu group group. That means: You see trends and put recommendations for your members. How do you proceed to keep an overview and discover highlights?

After the order round is before the order round. For Bernd Schneider and Marc Martin, the time to get air between the seasons is only brief. The first collection views for the season F/S 2026 start in a few weeks. One challenges of the two project specialists is to work out the most important and exciting things every season from the countless trend topics. In the podcast conversation, Bernd Schneider and Marc Meyer review the order round H/W 25/26. You talk about what role sneakers continue to play and what comes after the ubiquitous terrace trend. The two goods specialists give a forecast of classic shoe styles such as long -shaped boots and deal with the supply of purchase, especially for male customers.

Marc Meyer and Bernd Schneider form category management at the Sabu group group. That means: You see trends and put recommendations for your members. How do you proceed to keep an overview and discover highlights? After the order round is before the order round. For Bernd Schneider and Marc Martin, the time to get air between the seasons is only brief. The first collection views for the season F/S 2026 start in a few weeks. One challenges of the two project specialists is to work out the most important and exciting things every season from the countless trend topics. In the podcast conversation, Bernd Schneider and Marc Meyer review the order round H/W 25/26. You talk about what role sneakers continue to play and what comes after the ubiquitous terrace trend. The two goods specialists give a forecast of classic shoe styles such as long -shaped boots and deal with the supply of purchase, especially for male customers.

Episode #030

On a word, Marc Meyer and Bernd Schneider! | 00:60

Christian Böhm has been a managing partner at Marco Tozzi for around a year. In the podcast he tells what has changed since then and why he believes in classic shoe models. Christian Böhm has been working for the Wortmann group of companies for 15 years. In 2008 he started his career at Marco Tozzi immediately after studying economics and got to know the business from scratch. In 2017 Böhm joined the management and was responsible for the brand building by Marco Tozzi in addition to the sales management. Now he has been responsible for Marco Tozzi for a year – and looks positively into the future. In an interview with Schuhkurier editor-in-chief Petra Steinke, Böhm shows that he sees the chances rather than the challenges. Together they speak in the Podcast series “On a word!” About the mood in the market, the collection of collections at Marco Tozzi, how the exchange works with the trade – and why he believes that sneakers remain important, but also have classic models their (increasing) justification. As always, you will find the podcast on all common podcast platforms or on Schuhkurier.de.

Episode #029

In a word, Christian Böhm! | 43:43

Anyone can digitize. Or? In the podcast, digital coachin Sue Appleton tells how much effort the trade should spend on e-commerce and marketing and reveals tips for the Christmas season. The North Rhine-Westphalia trade association has been offering extensive digital coaching for around five years. The project is intended to contribute to promoting the digitization of retail in NRW faster and further. Sue Appleton is one of the project’s contacts. As a digital coach, she answers questions from dealers and offers consultations in which she deals with topics such as social media, e-commerce and marketing. The digitization of a company remains necessary in order to be able to run a business even in five years, she says in an interview with Schuhmurier editor Christian Kandlin. In the new edition of the Podcast series “Auf Wein Wort” Sue Appelton explains how she became a digital coach, where the biggest construction sites of retail are and what options dealers have to boost business a little during Christmas. As always, you will find the podcast on all common podcast platforms or on Schuhkurier.de.

Episode #027

Episode 11: On a word, Sue Appleton! | 33:33

Instead of his well -deserved retirement, Bernd Herkenrath decided to take an unusual step in Staufen: a footwear that works up and offers for sale again. Retirement is not for everyone, says Bernd Herkenrath, who decided against relaxing after many years of activity in the marketing area. Due to his passion for high -quality footwear and the appreciation that was taught him by his mother at a young age, he had been with a new project for a long time. After selling shoes from Alden, Trickers and all Edmons “in no time at all” at a flea market in Baden-Baden, the next idea was born: a second hand shop for first class shoes. Classic Shoes Staufen has been working on high -quality shoes for almost 10 years now and offer them for sale in an extensive catalog, but repairs and orthopedic shoe supplies are now being made here. For this, Herkenrath brought reinforcements on board. How this came about and what Herkenrath has against well-deserved retirement, he explains in Schuhkurier-Podcast-to be found on all common podcast platforms or on Schuhkurier.de

Episode #026

Episode 10: On a word, Bernd Herkenrath! | 38:38

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