Is a bubble with Bitcoin’s treasury?

Let’s understand the phenomenon behind the new bridge between actions and Bitcoin. More than 100 public companies already have Bitcoin in their balance, with exponential growth since 2024. From giants such as Strategy (former Microstrategy), which already exceeds 580,000 BTC, to emerging players such as Metaplanet in Japan or Gamestop in the US, the phenomenon of the digital Asset Treasury Companies (Dats) is consolidated as a new one Market narrative. But … how solid this bridge is between Equity traditional and bitcoin?

The phenomenon: more BTC in corporate balances

To date, the companies that They report Publicly its Bitcoin reserves already accumulate more than 815,000 BTC, which is equivalent to holdings valued at more than USD 85,000 million At current prices. It is projected that by 2029 this figure could quadruple and exceed the USD 330,000 million.

The thesis? Exposure to BTC, inflation coverage, technological avant -garde image and strategic value reserve. All that, embedded in an action that quotes in the stock market. For many traditional investors, this represents an indirect, but regulated route, to access Bitcoin, without having to operate wallets or guard private keys.

But not everything is pink. Several analysts –including Max Keiser– They warn that many of these companies They are poorly prepared to face a Bear Market and that we could be before the birth of a speculative bubble. The problem is not Bitcoin itself, but the adoption model that, in some cases, seems more motivated by stock market speculation than for a long -term strategy.

What could go wrong?

1. Irrational premiums on Christmas

Many dats quote with premiums well above their net asset value (NAV). In simple words: The market pays more than its BTC really worth. Because? Narrative, Fomo and expectations. But if the feeling changes, the actions can collapse even when the price of BTC remains stable.

Cases such as Metaplanet (7,800 BTC, almost 24% of her Market Cap) or Mara Holdings (49,140 BTC, 103% of its capitalization) illustrate to what extent the financial logic is stretched in the euphoria of the Bull Market.

2. Leverage: a double -edged sword

Many dats adopt aggressive financing strategies: debt issuance, convertible notes, Equity Dilution. All that to buy more BTC … but with money borrowed. In an environment of rates, recession or lack of liquidity, this leverage is transformed into a time pump.

Max Keiser He summed it up like this: “Strategy clones have not been tested in a bearish market. Saylor never sold. Can these new players resist the same?”

3. Blocked offer and illusory liquidity

Unlike ETFs, DATs do not allow assets or direct arbitration. The BTC is locked in closed structures. This generates a double effect: it gives a false impression of scarcity (apparently bullish), but also reduces real liquidity in critical moments. A dangerous dynamic when the market needs shock absorption.

4. Corporate incentives vs. Ecosystem sustainability

According to Dylan LeclairMetaplenet strategist, “volatility is not a risk: it is a tool.” The incentive behind all this is questioned. The goal is really to defend Bitcoin as an active and sustain him in time?, Or is the focus to take advantage of the narrative to raise capital, in many cases in an excessive way without having a clear exit strategy?

Exemplary cases

Let’s quickly analyze 3 cases, Strategy, Metaplenet and Vanadi Coffee.

Strategyrepresents the serious institutional model. With more than 580,000 BTC, orderly debt structure and leadership under Michael Saylor, the company adopted Bitcoin not as fashion, but as a central axis of its balance. He did not sell in bearish markets. He bought when few did. Your thesis is consistent: building long -term value around a solid monetary asset. It is the standard with which all other cases are compared.

Metaplenettokio contributing company, left the hotel business to become a Bitcoin treasury company. Since then, Its stock capitalization grew more than 3,500%. It achieves financial performance through the markets of perpetual futures, with financing rates that reach +30% in Bull Markets and that are negative in bearish markets. That allows him to “leverage against volatility” and use it as a strategic engine. But he still did not go through a bearish cycle as Strategy did, which raises a scenario of uncertainty.

Vanadi Coffeeat the other extreme, it could be a cartoon of the model. Spanish company of the coffee field, which announced the purchase of 5.1 BTC and Its action rose more than 150% In weeks. But it is a company that drags a catastrophic drop in the stock market, where its actions have decreased 99% since its debut. There is no business model change, no treasury strategy, or real conviction. It only seems like a well -refined narrative that captured market attention. A perfect example of speculation disguised as adoption.

The phenomenon is globalized, but the foundations do not always accompany

Although many of the largest dats are Americans, more and more countries join. Japan (Metaplanet), Germany (Bitcoin Group Se), Norway (Aker Asa) and Hong Kong (Boyaa Interactive) show how the narrative expands. But financial maturity, legal structure and management quality are very different.

This makes the debate for a Minimum transparency standard. Some ecosystem actors already ask that it be implemented Proof of reserves mandatory for any listed company that declares BTC holdings. Because in Bitcoin, trust is not demanded: it is verified.

What can happen if this explodes?

If the current cycle is reversed abruptly, many dats can be forced to sell. Whether to cover debt, avoid technical default or simply preserve box. That would generate mass selling pressure and, paradoxically, could accelerate a bear market that the dats themselves helped to inflate.

The domino effect would be deeper the more leverage the sector is. And if the 2022 is repeated – when companies and overexposed funds ended up in default or forced sale – the impact could exceed the dats themselves and also drag at the price of the asset.

Adoption or speculative architecture?

Yes, DATS bring visibility and capital. But let’s not confuse financial engineering with a real adoption of the protocol. It is not enough to have bitcoin in the balance: it matters how it is achieved, how it is managed and with what horizon it is incorporated.

The bridge between traditional finances and Bitcoin can be revolutionary. But if it is built on Hype, Debt and Storytelling, you are condemned to break. And when that happens, it will not import how many satoshis have each company in reserve. What will matter is whether they can hold them when the wind blows against.

Bitcoin does not need more artificial fires. You need firm hands, clear rules and real conviction.


Discharge of responsibility: The views and opinions expressed in this article belong to its author and do not necessarily reflect those of cryptootics. The author’s opinion is informatively and under no circumstances constitutes an investment recommendation or financial advice.

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