We have “a strategic realignment with the BNB Chain network,” says the company’s CEO.
The company will also continue with its usual commercial operations.
A company dedicated to the nicotine industry announced that it will allocate 500 million dollars to the purchase of BNB, the Binance digital asset. The operation is part of a treasury strategy focused on this cryptocurrency and marks the beginning of a new institutional stage for the company.
This is the American CEA Industries, focused on the Canadian sector of Vapeo, which hill A private placement of common shares led by the firm Yzi Labs, achieving the massive capital injection.
In addition to the USD 500 million, the operation also includes up to USD 750 million, in the event that all of the Warrants included in the agreement. The funds will be used to acquire BNB and adopt this asset as the main treasury reserve, without affecting the usual commercial activities of the company.
“We have a strategic realignment with the BNB Chain network,” said David Namdar, new company CEO and co -founder of Galaxy Digital. According to Namdar, this step is part of a commitment to build an institutional structure that gives transparent and safe access to one of the most active ecosystems in the Bitcoin industry.
The operation had the financial support of Cantor Fitzgerald, Clear Street and Cohen & Company Capital Markets. Regarding legal advice, Winston & Strawn LLP, DLA Piper and the legal teams of the plates intervened.
More than 140 investors participated in the placement. Among them are Panther Capital, GSR, Blockchain.com, Arrington Capital, Hypersphere Capital, Kenetic, DAO5, Protocol Ventures, Exodus Point and the Family Fund of Rajeev Misra. Bitfury founders also participated, in addition to Nano Labs and G-20 Group.
Together with BNB investment, the company announced its stock market symbol in Nasdaq, formerly known as vape. From today August 6, Their actions will quote under the BNC ticket, and their Warrants under BNCWW.
Last week, CEA Industries shares registered an explosive increase of 560%, passing $ 8.88 to $ 57.5, driven by the company’s interest in adopting BNB as an assets of Treasury. However, after reaching that peak, the actions collapsed by 70%, passing to the current USD 17.7, as seen in the following graph:


CEA Industries’ change in a context where Other companies have also begun to accumulate BNB as a reserve asset. For example, as Cryptonoticias reported, in June 2025, Nano Labs issued debt for 500 million dollars to finance the purchase of 400 bitcoin and 120,000 BNB, for a total of 160 million dollars.