The NGO presented its new image during the Bitfire Night Party in Palermo.
The rebranding furthers its mission, reaffirming its commitment to Bitcoin and education.
The NGO Bitcoin Argentina presented its new institutional identity “The New Era” during the Bitfire Night Party. The event took place on November 5, 2025 in Selva Mía, Palermo, as the official preview of LABITCONF 2025.
The launch symbolized a profound evolution in the organization’s mission and vision. After 12 years of experience, the NGO updated its image to reflect its link with the community and project an image aligned with its bitcoiner spirit.
Far from being a merely aesthetic change, The New Era expresses a new way of communicating what BitcoinAr represents: an entity focused on education, voluntary cooperation and the promotion of Bitcoin as a tool of freedom and decentralization.
NGO Bitcoin Argentina: evolution, education and community
For more than a decade, the NGO Bitcoin Argentina It has been a reference point for the dissemination of knowledge about Bitcoin and open technologies. The organization aims to achieve the perfect combination of research, training and community work.
The programs, as Bitcoin in Schools and Universitiesintegrate content about digital money in educational spaces. While La Bitcoineta (the traveling project that has been traveling through Latin America since 2018) continues to carry information from person to person. These initiatives will remain in force within a strategy more aligned with the decentralized and educational spirit that characterizes the NGO.
With The New Era, the institution reaffirms that its work is not limited to promoting the use of Bitcoin, but to foster understanding of its social and technological value as a basis for a freer economy.
Bitfire Night Party: the perfect context for the announcement of “The New Era”
In an atmosphere that combined art, music and community, attendees witnessed the announcement of The New Era, which marked a new beginning in the history of the NGO.
“The new image reflects what we are today as an organization and as a community. A stronger and more conscious identity, which maintains the essence of Bitcoin and its vision of freedom“said Jime Vallone, executive director of Bitcoin Argentina.
The activity was accompanied by CoinEx and ViaBTC as main sponsors, in addition to Money On Chain, Tienda Cripto, Kripton Market, Metamind, Coinbox and BullBitcoin.
The event brought together partners, volunteers and representatives of the regional bitcoin ecosystem, consolidating the collaborative spirit that characterizes the organization.
Since its founding in 2013, the organization has defended education as a pillar for the development of the ecosystem. With The New Era, the NGO deepens that mission and updates its institutional messageadapting it to the challenges of a constantly changing technological environment.
The new design and conceptual renovation aim to strengthen the bond with the community. The mission is to promote responsible adoption and keep the conversation alive about the importance of Bitcoin as a tool of individual sovereignty.
Get more information about their programs and activities on their official channels:
Website | instagram | x | TikTok | YouTube
This event is promoted by CriptoNoticias under a media partner agreement.