Moneycontrol has now become India’s top digital platform in the world of business, market and finance news, surpassing Economic Times (ET). According to Comscore’s viewership data, Moneycontrol topped the list with 53.16 million unique visitors in September. During this period, Economic Times had 41.37 million unique visitors. The number of unique visitors to Moneycontrol increased by 4.38% compared to August, while the number of unique visitors to Economic Times declined by 21.7%.
Moneycontrol has now overtaken The Economic Times in terms of parameters like page views and time spent on the site. Both these standards are very important for digital readers. Moneycontrol received 452.43 million page views in September, which was much less than the number 2 digital platform in the category, Economic Times, which had page views of 277.95 million.
It is clear from this data of comScore that Moneycontrol has become the trusted source in the country to get business news, analysis and market perspective. This achievement also reflects Moneycontrol’s commitment to providing quality and trusted content. Moneycontrol’s dominance was also clearly visible in terms of time spent by readers on the website.
Moneycontrol readers spent 407.48 million minutes on the website’s pages in September, while the Economic Times’ figure for the same period was 385.24 million minutes. Meanwhile, the website’s subscription product Moneycontrol Pro has also crossed 10 lakh subscribers, making it India’s largest news subscription platform. This number of Moneycontrol subscription is close to international media platforms like Financial Times.
We thank our readers for their support in achieving this goal.