With the claim “Don’t just work. Work with us”, the importance of a corporate culture is to be illustrated, which includes freedom, development potential, recognition and team spirit. The employees act as testimonials.
Marc O’Polo is asking his target group to look for a job that is more than pure work. The campaign focuses on the employees and emphasizes through varying headlines how their daily work actively contributes to the positive corporate culture.
Based on extensive employer branding analyzes, the campaign in Germany and in the focus markets of Italy, Spain, Switzerland, the Netherlands and Poland are played over online media and social media.
“Our new employer branding campaign is an important step to position Marc O’Polo internationally as an employer and as an international employer. We are lying another foundation for our global growth,” says Markus Staude, CFO/Chro from Marc O’Polo SE.
