The name of the brand Satorisan comes from the other side of the world: In Japan, the satori is considered a mythical creature.
The ape-like figure – hence the silhouette visible in the logo – meets people on their life journey and helps them find their inner spirit and their true self. The brand Satorisan, which adds the Japanese form of address “-san” to the figure’s name, takes this as inspiration to also inspire with its own products. A certain Taoist philosophy and a Mediterranean lifestyle should also contribute to the authenticity of the products – and ensure a decelerated everyday life. The company wants to motivate people to “live from the heart.”
“An end consumer would say that we are a brand that combines comfort, quality and unique design,” says Stefan Grön, DACH Country Manager of Satorisan. “They appreciate the attention to detail.”