With the start of the Supreme Group at Kaiserswerther Straße 117/119 in Düsseldorf, the location has established itself as a fixture in fashion and order events since 2023- the organizers are convinced of this. In addition to its own trade fair formats, The Supreme Group/Munichfashion Company GmbH also markets the areas outside of their own terms to external organizers.
“The move to the new location has once again revealed a new spectrum of marketing. We are professionals in trade fair organization – therefore a reliable partner for such formats for third -party organizers and the location is unique in the position as well as in the appearance of the areas – we can be big and small for all formats,” explains Mirjam Dietz, responsible for business development & communications at the supreme Group.
In the meantime, the “Goodiez Ordertage” shoeor event takes place twice a year in the location. After the premiere in February, the area doubled for the second event in August. “Düsseldorf is not only unavoidable for us, but also inspiring. In particular, we proud that we were able to win numerous surrounding showrooms (agencies and manufacturers) to open their showrooms on the occasion of our event,” say Gudrun Fokkens and Andrea Ristow, organizers of the Goodiez Order Days.
From September, the Geb-Schuh-Großeinkaufsbund GmbH & Co. KG, based in Essen, is also new on the area, which has been one of the relevant actors in high shoe retailers for over four decades. So far, the bie was active in Bad Kreuznach and later in Bad Dürkheim and now also moves its order event to Kaiserswerther Straße. “With the move of our event to Düsseldorf, we literally take the next step! We are sure that the Düsseldorf location and the perfectly suitable location Kaiserswerther Straße will offer us an excellent basis for further growth,” said Thed Brücher, Managing Director of the b.
The Supreme Group plans to further expand the range of formats on Kaiserswerther Straße 117/119. According to the company, new concepts for collection sales and other trade fair formats are under development in the textile area.