Guess Brings Fashion World Together In Düsseldorf

Fashion meets network: The lifestyle brand Guess gathered around 200 guests during the Düsseldorf Fashion Day with its “Cheers & Chat” event on July 18. Among those present were representatives of well -known trading partners, media and influencers. They came together on the Jones Terrace of the Steigenberger Hotel to maintain the exchange in a relaxed atmosphere.
Already at the arrival, an oversized pocket model from Guess caused a sensation and provided the perfect photo motif. The event was accompanied with selected cocktails and snacks. A live Drawing with individual portraits and engraved Guess Iconic perfume bottles as guest gifts rounded off the exclusive experience.

With the format, the company wants to underline its claim to be more than just a fashion brand: “The event offered a valuable opportunity to strengthen existing partnerships and to promote exchange within the industry.” The aim is to create a platform for dialogue, networking and creative cooperation in the fashion community.

Guess Inc. is active in around 100 countries worldwide and, in addition to fashion, also sells accessories, shoes and perfumes. Most recently, with the takeover of the RAG & Bone brand, the company had targeted the goal of further expanding its position in the premium segment.