“We are convinced that close cooperation with retailers is a key factor”

We will continue the terrace trend in the coming seasons and bring additional models onto the market. Our goal is to expand our range with iterations in trendy colors, materials and prints such as the recently released Samba LT or Samba MN. In short: Our classics in the Terrace area will be retained and our consumers can look forward to many exciting new models.

Is an end to this trend in sight? What next trending topic are you preparing?

The T-toe trend remains a very important area for us, as the models have become a classic and essential product in the wardrobe. In order to provide our consumers with new impulses and to operate at the forefront of the fashion world, we have already begun to invest additionally in other areas. Another silhouette that is currently receiving a lot of attention and popularity is, as already mentioned, the SL 72. We can see that the trend in the sneaker world has been towards flatter soles (low profile) for some time now, and the SL 72 is one perfect continuation of this trend that started with the Terrace models.

What other sneaker fashion topics are currently particularly important to you?

In the next few months, consumers will see many new products, but also a return to the aesthetics of low-profile designs. Our newest launch, Taekwondo, takes this to the next level. The silhouette is the best indication of what we believe is the next trend. We are convinced that we have an attractive product portfolio in the pipeline, which will enable us as a brand to cover all emerging trends