After the Steffen Schraut collection at QVC in the shoe sector – produced by the Rhineland-Palatinate shoe specialist Kennel & Schmenger – was very well received, the designer brand with Abro is focusing on exclusive leather accessories. The capsule collection includes four models in two to three colors each. “We are a premium brand and … Read more
After the success of Mücke 70, the strategy of also transporting marketing through events will be continued in 2025. The coming year will be under the motto of brand emotionalization in order to continue the 2024 realignment. The key date set for next year is the reopening of the location in Rödental on April 26, … Read more
The winners of the campaign – one per federal state – represent 16 stores of different types and sizes. On November 16th they were named “Favorite Store 2024” with the “Kauf Lokal” award. Also there: Ranzenfee & Suitcase Troll with the branch in Berlin. “We are thrilled that the Stratmann family has once again received … Read more
In the town of Werne on Hellweg in Westphalia, the IT service provider Etos held the customer day on November 19th after a get-together the evening before. Until last year, the event was known as Key Customer Day. While last year it was mainly dealers who spoke about their experiences with Etos products, this year … Read more
The sporting goods giant Decathlon has announced ambitious plans for its growth in Germany. By 2027, the company wants to operate a total of 150 branches, 60 of which will be new, and invest over 100 million euros in new locations and modernizations. The aim is to get even closer to customers and strengthen the … Read more
The Italian shoe manufacturer Geox has published its consolidated sales figures and financial position for the first nine months of 2024. Sales amounted to 525.5 million euros, a decrease of 9.7% at current exchange rates (9.0% at constant exchange rates) compared to the previous year. The decline is due to negative currency effects (4.8 million … Read more
The German Trade Association is once again expecting great sales potential for the Black Friday and Cyber Monday campaign days, which take place on November 29th and December 2nd. “This year, many consumers are once again hunting for bargains online and offline on Black Friday and Cyber Monday,” says Stephan Tromp, deputy general manager of … Read more
During the general meeting of the second division soccer team FC Schalke 04 on Saturday, November 16th, new details of the newly founded cooperative Auf Schalke eG were presented. Günter Althaus is also represented on the supervisory board of the new body. Althaus was president of the cooperative umbrella organization DGRV from 2017 to 2019 … Read more
Breuninger has presented its new shop window decoration at the Stuttgart location. This year the company is launching the “A Christmas full of wishes” campaign. The shop windows are designed by the renowned French artist Stephen Vuillemin. The mascot Breuni Bear is present in the shop windows. CEO Holger Blecker describes on Linkedin: “As a … Read more
The joint statement by the business associations aims to highlight the strategic importance of strengthening trade relations, investment and sustainable development through the agreement. Addressed to the Presidents of the European Parliament, the European Council, the European Commission and the Hungarian Presidency, as well as the Mercosur Presidency, the call highlights that goods and services … Read more