Bianca Both, managing director of Desenrasco, reported that we managed to acquire some pilot customers in the Basis area and the Alpine region when asked by schuhkurier. A total of six retailers will be launching Desenrasco shoes in F/W 2024/25. “We will start with this in western Switzerland. And if things get off to a good start, we also want to expand into eastern Switzerland,” Both continued.
“Switzerland is a market that shares our values and values our philosophy of sustainability and craftsmanship,” explains Matthias Janßen, Managing Director of Desenrasco. “We are pleased to be expanding our brand into Switzerland and thus enriching an exciting market with our collection.”
According to the company, the outdoor collection launched for the first time is designed to meet the requirements of Swiss nature. The shoes offer comfort and style without compromising functionality. The products are also available online in selected retail stores.
According to Bianca Both, Desenrasco is currently run by 120 dealers in Germany.
The brand was founded in 2021 by Bianca Both and Matthias Janßen. They both love Portugal and combined this passion with the desire to produce high-quality welted shoes that are long-lasting and hard-wearing. The company, based in Leer, East Frisia, also runs a shoe café there.
